Current:Home > StocksTo boost donations to nonprofits, Damar Hamlin encourages ‘Donate Now, Pay Later’ service -Capitatum
To boost donations to nonprofits, Damar Hamlin encourages ‘Donate Now, Pay Later’ service
View
Date:2025-04-13 07:01:16
NEW YORK (AP) — Damar Hamlin will expand his efforts to promote charitable giving by supporting a company that allows donors to give to nonprofits immediately, while actually paying later — the Buffalo Bills safety’s latest move to direct the outpouring of support he received after collapsing on the field during a game in January.
Hamlin announced Wednesday that he will be a brand ambassador for the tech platform B Generous, which says its “Donate Now, Pay Later” service yields much higher average donations — more than $750, compared to the average online donation of $128 collected last year.
“The thing about Damar is that when he does something, he’s not surface level,” said Dominic Kalms, CEO of B Generous. “This is something that actually means something to him.”
As part of the partnership agreement, Hamlin received shares of the company, with the option to buy additional shares. A B Generous investor introduced the company to Hamlin, who became interested in its vision, Kalms said.
“He wakes up every morning and tries to think of how he can have a positive effect on the world,” Kalms said. “That’s been my personal mission my whole life. And as we learned how similar we were in so many aspects, this partnership started to really make sense.”
It takes half an hour to embed a “Donate Now, Pay Later” button into a nonprofit’s website, Kalms said, and Hamlin plans to offer it to donors to his nonprofit, the Chasing Ms Foundation. The service is free for donors but charges nonprofits a fee, which ranges from a few percentage points to more than 10%, depending on a number of factors.
The fee structure raised concerns for Isis Krause, chief strategy officer of Philanthropy Together, a nonprofit that organizes collective giving circles and provides education for potential donors.
“We’re always in favor of democratization and access to giving whenever possible, but that can’t come at the expense of nonprofits themselves or of questions of equity overall,” she said. Krause pointed to other online giving services that are themselves nonprofits, like Every.org, which has sought to negotiate low transaction fees with major payment processors and also asks donors to tip.
B Generous gives donors the option of covering some of the costs that it charges nonprofits, said Kalms, adding that its fees were comparable to other online giving platforms.
Through its service, B Generous sends a donor’s full pledged amount, which must be a minimum of $75, to the nonprofit immediately and allows the donor to claim a tax benefit. Donors can then pay their pledge over three, six or nine months. Essentially, the donor gets a no-interest loan for their pledge.
B Generous runs a soft credit check on potential donors and won’t accept people with credit scores of less than 500. It also has a hardship program allowing people to skip or delay payments, though even in that case, the nonprofit will not have to repay any of the pledge. Since it launched publicly in October, the company has not had anyone default, Kalms said.
Dale Pfeifer, CEO of the individual donor support nonprofit Giving Compass and a former philanthropic entrepreneur herself, was amazed B Generous had no defaults until now. She wondered whether that will continue if more people use the service and whether the company will continue to guarantee that no funds will be pulled back from the nonprofit if a donor doesn’t fully pay.
The average B Generous donor has an annual income of $120,000, so it’s “somebody who can actually afford to give more, but finds the management of their liquidity through this product a very attractive proposition,” Kalms said.
Pfeifer applauded the larger-than-average donation size the company reports as a major success but also encouraged B Generous to provide robust education to potential donors to ensure they don’t make commitments they can’t keep.
“This is really concerning to me, particularly in an industry like philanthropy, where the aim is really to support and uplift people not to inadvertently cause them financial strain,” she said.
Kalms acknowledged the potential for donors to overcommit but said they’ve taken precautions to prevent “going after people that can’t really afford these donations.”
___
Associated Press coverage of philanthropy and nonprofits receives support through the AP’s collaboration with The Conversation US, with funding from Lilly Endowment Inc. The AP is solely responsible for this content. For all of AP’s philanthropy coverage, visit https://apnews.com/hub/philanthropy.
veryGood! (713)
Related
- Arkansas State Police probe death of woman found after officer
- Country star Morgan Wallen arrested after throwing chair off rooftop for 'no legitimate purpose,' police say
- The Skinny Confidential Drops Sunscreen That Tightens Skin & All Products Are on Sale for 20% Off
- Before UConn-Purdue, No. 1 seed matchup in title game has happened six times since 2000
- Where will Elmo go? HBO moves away from 'Sesame Street'
- How to watch the 2024 CMT Music Awards tonight: Here's who's performing, hosting and more
- New Jersey officials drop appeal of judge’s order to redraw Democratic primary ballot
- South Carolina, Iowa, UConn top final AP Top 25 women’s basketball poll to cap extraordinary season
- Woman dies after Singapore family of 3 gets into accident in Taiwan
- Morgan Wallen has been arrested after police say he threw a chair off of the roof of a 6-story bar
Ranking
- Head of the Federal Aviation Administration to resign, allowing Trump to pick his successor
- Lauren Graham Reveals Matthew Perry's Final Birthday Gift to Her
- U.K. police investigate spear phishing sexting scam as lawmaker admits to sharing colleagues' phone numbers
- Over 120 dogs rescued, 8 arrested in suspected dogfighting network in New Jersey
- 2025 'Doomsday Clock': This is how close we are to self
- Total solar eclipse 2024: Watch livestream of historic eclipse from path of totality
- Will the solar eclipse affect animals? Veterinarians share pet safety tips for the 2024 show
- How Amber Riley Feels About Glee Family 15 Years Later
Recommendation
Israel lets Palestinians go back to northern Gaza for first time in over a year as cease
Cargo ship stalled near bridge on NY-NJ border, had to be towed for repairs, officials say
UConn takes precautions to prevent a repeat of the vandalism that followed the 2023 title game
UConn or Purdue? NCAA Tournament title game picks for for final game of March Madness
Federal appeals court upholds $14.25 million fine against Exxon for pollution in Texas
Driver flees after California solo car crash kills 9-year-old girl, critically injures 4 others
What time the 2024 solar eclipse starts, reaches peak totality and ends today
WrestleMania 40 live results: Night 2 WWE match card, start time, how to stream and more